We Are Not Invisible


I was honored to serve as a “Story Navigator” for a four minute film contest at a conference in Chicago called Story.

The idea was to comb through Twitter and pick two submitted story lines to compete against each other. The stories needed to be original and be picked, developled, shot, and edited in under 12 hours. No small feet, a 4 minute story in Television would take a week to produce.

Micheal Buckingham (@holycowcreative) came up with the 140 character tweet and was assited by Nathan Davis (@mediapeople), Cyril Scott Jones (@gospelpimp) and Nick Plassman (@nickplassman).

The idea “what would happen if we took the idea of improv and used that to help a homeless person.” It was amazing to watch the response of the people on the streets as we stepped out to stand with the homeless and listen to their stories. Stepping away from the shoot I believe the team realized that as communicators they should not try to make people feel good, but rather make them feel.

What are your thoughts on homelessness?

We Are Not Invisible from Good World Creative on Vimeo.

Matt Knisely

Matt Knisely is an Emmy Award–winning visual storyteller, creative director, and author who loves telling stories of the extraordinary. Make sure you check out his book Framing Faith, it helps connect the seemingly unconnected, see the beauty right in front of us, and revealing how to be present in the moment.

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